Designer Alex Haggar started working on GRO with the idea to develop a system of standardized parts that allows for the creation of a multitude of furniture pieces.
![GRO Collection by Alex Haggar](http://www.sohomod.com/blog/wp-content/uploads/2015/05/gro-1.jpg)
Such a system would promote longevity, as furniture pieces can be reconfigured to meet changing needs.
![GRO Collection by Alex Haggar](http://www.sohomod.com/blog/wp-content/uploads/2015/05/gro-2.jpg)
After studying the target marketing, the existing systems and connections, he developed a collection inspired by a modern, clean aesthetic, and the way that unique parts interact with each other.
![GRO Collection by Alex Haggar](http://www.sohomod.com/blog/wp-content/uploads/2015/05/gro-3.jpg)
Made of birch plywood, aluminum, cork and 3D printed stainless steel, GRO seeks to provide adaptable furniture to individuals with ever-changing environments, lifestyles, and needs. By utilizing only 12 unique parts with no tools required for configuration, GRO is a flexible and intuitive furniture system.
![GRO Collection by Alex Haggar](http://www.sohomod.com/blog/wp-content/uploads/2015/05/gro-4.jpg)
![GRO Collection by Alex Haggar](http://www.sohomod.com/blog/wp-content/uploads/2015/05/gro-5.jpg)
![GRO Collection by Alex Haggar](http://www.sohomod.com/blog/wp-content/uploads/2015/05/gro-6.jpg)
![GRO Collection by Alex Haggar](https://sohomod.com/blog/wp-content/uploads/2015/05/gro-7.jpg)